Need to Sell a Timeshare? Focus on Advertising and Price

If you are looking to sell a timeshare, you have probably already learned that it is much more difficult to sell one than it is to buy one. This is because the market for re-selling timeshares (known as the resale timeshare market) is not nearly as developed as the market for buying them. It is possible but you must know what to focus on for a successful sale.

Many people who would be buyers of a timeshare do not know that they can buy one from an existing owner. They mistakenly think they must get it from the property. This was probably how you got yours.

But do not get discouraged because if these buyers knew they could buy a resale, this is where they would get one. Buying from an existing owner will always be more affordable than getting it from the property company. After all, those companies pay a lot of overhead and marketing. They give away all these special offers and spend lots of money to get buyers interested and sold.

So, the most important thing for you to focus on is how you can best reach people who are interested in buying a timeshare at your property. This is marketing. Your plan for how you are going to market and advertise your timeshare is the number one most important thing.

Fortunately, this problem is getting better because of the Internet. Ebay now has a timeshare section which reaches many potential buyers. Also, you should consider Craigslist or your property owner website if they offer advertising. Lately, there have been quite a few timeshare listing companies that provide not only listing services but other marketing services to help you. Many of these are good but many are scams and will just take your money. Never pay a substantial upfront fee to anyone.

After you find where you will market your timeshare, the next most important step is coming up with a reasonable price. The cold hard truth is that if you purchased your timeshare from the property company, you are likely not going to get as much as you paid for. There are some exceptions such as beach property timeshares if you have held them for awhile. But, in most cases, you need to face this and price your timeshare at a price where it will attract buyers.

No need to get an appraisal. Just do the research on the Internet to see what he average prices are for timeshare units of the same size in your property. Pricing is important to a quick sale.

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